Tech giants must watermark AI-generated content or face $17M fines, Anthropic starts immediately
**Tech Titans Under Pressure: EU's AI Act Mandates Watermarking of AI-Generated Content** The European Union's ambitious AI Act is continuing to make waves in the tech world. One of the key provisions of the law is now taking effect, forcing major tech companies to label AI-generated content as such or face hefty fines of up to $17 million. Anthropic, a leader in artificial intelligence, has swiftly begun incorporating these watermarks to its AI creations. **Understanding the EU AI Act** Passed by the European Parliament in April 2023, the AI Act is a comprehensive regulation designed to ensure responsible development and deployment of AI technologies. One of the law's key objectives is to promote transparency and accountability in AI-generated content. By requiring tech giants to identify AI-generated content, policymakers aim to tackle issues such as misinformation, copyright infringement, and the spread of disinformation. **The Role of Watermarks in AI-Generated Cont...